Fade-resistant Finishes
Fade-resistant Finishes | Metal Roofing | Roofing | Etowah
In the rolling foothills of Etowah, HEP turns ordinary rooftops into long-lasting statements of color and strength. Our fade-resistant finishes lock rich pigments into each panel, shrugging off relentless UV rays, summer downpours, and the occasional hailstorm that sweeps through the valley. The result is metal roofing that looks freshly installed year after year, sparing you the headache of constant repainting or premature replacement.
Beyond curb appeal, these vibrant panels are engineered for performance. They reflect solar heat to keep attic temperatures lower, resist corrosion in our humid Southern climate, and come backed by industry-leading warranties. When you choose HEP, you’re partnering with local craftsmen who know Etowah’s weather quirks and install every system with precision, so your home stays protected, efficient, and strikingly beautiful for decades.
FAQs
What makes your metal roofing finishes fade-resistant?
Our panels are coated with a 70% PVDF (polyvinylidene fluoride) resin system, often branded as Kynar 500® or Hylar 5000®. This chemistry forms a tight molecular bond that blocks UV degradation, resists chalking, and keeps pigments from breaking down. We also apply the finish in a controlled factory setting, baking it on at high temperatures so it fuses permanently to the galvanized or galvalume steel substrate.
How long will the color last in Etowah’s climate?
With proper installation, you can expect minimal fading—typically less than five Hunter units—over 30 to 40 years. Etowah’s mix of warm summers, occasional hail, and high humidity is well within the performance envelope of PVDF coatings. The panels are tested to ASTM D2244 and D4214 standards for accelerated weathering, equivalent to decades of sun exposure, before they reach the field.
Do fade-resistant finishes improve energy efficiency?
Yes. Many of our fade-resistant colors are formulated with "cool pigment" technology that reflects a larger portion of the infrared spectrum. This keeps rooftop temperatures up to 50 °F cooler, reduces attic heat gain, and can cut summer air-conditioning costs by 10 – 20 %. The reflective properties remain stable because the pigments don’t degrade like conventional paints.
What maintenance is required to keep the finish looking new?
Very little. A gentle rinse with a garden hose or a mild detergent wash once or twice a year will remove pollen and dirt that can dull the surface. You never need to repaint. Avoid abrasive brushes or harsh chemicals such as bleach. Because our finish is non-porous, it sheds organic growth common in Etowah’s humid environment, so moss and algae are rarely an issue.
Can I get fade-resistant metal panels in different colors and profiles?
Absolutely. We stock more than 25 PVDF colors—from traditional charcoal and forest green to designer hues like copper penny—plus matte and metallic options. Panels are available in standing-seam, 5-V crimp, and corrugated profiles that complement historic homes, farmhouses, or modern builds across Etowah and McMinn County. Custom color matching is also possible for orders over 4,000 sq ft.
Is there a warranty on the fade-resistant finish, and what does it cover?
Yes. Our manufacturer’s warranty covers color fade, chalking, and film integrity for up to 40 years. Specifically, it guarantees no more than a 5Δ Hunter fade and no chalking in excess of an 8 rating on ASTM D4214. It also covers peeling, cracking, or flaking of the coating. The warranty is transferable once within the first 10 years, adding value if you sell your Etowah home.